Strategic Management of Technological Innovation 7th Edition
Unlock the secrets of innovation with the 7th Edition of “Strategic Management of Technological Innovation” by Melissa Schilling. This comprehensive guide delves into the intricate interplay between technology and strategy, providing a robust framework for understanding how to leverage technological advancements for competitive advantage. With real-world case studies and cutting-edge research, this edition emphasizes the importance of strategic thinking in an ever-evolving technological landscape. Key features include insightful discussions on innovation processes, the role of leadership, and emerging trends in the global market. Perfect for students and professionals alike, this book is your essential resource for mastering the dynamics of technological innovation.
Note: eBooks do not include supplementary materials such as CDs, access codes, etc.
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