Corporate Entrepreneurship & Innovation 3rd Edition
Unlock the secrets of dynamic business growth with Corporate Entrepreneurship & Innovation, 3rd Edition by Michael H. Morris, Donald F. Kuratko, and Jeffrey G. Covin. This comprehensive guide delves into the essential principles of fostering entrepreneurial spirit within established organizations. With a focus on real-world applications, the authors explore innovative strategies that drive sustainable competitive advantage. Key features include in-depth case studies, practical frameworks, and actionable insights that empower leaders to cultivate a culture of innovation. Ideal for students and professionals alike, this edition is your gateway to mastering the art of corporate entrepreneurship and transforming your business landscape.
Note: eBooks do not include supplementary materials such as CDs, access codes, etc.
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