The Science of the Brain
Grab the future of thinking with The Science of the Brain by Ari Rappoport — a clear, compelling guide that brings modern neuroscience out of the lab and into your everyday life. Whether you’re a student, clinician, or curious reader, this book delivers evidence-based insight into how the brain shapes memory, decision-making, learning, and consciousness.
Rappoport translates complex research into engaging, accessible explanations, using real-world examples and practical analogies to illuminate topics like neuroplasticity, neural networks, and cognitive bias. You’ll find a thoughtful balance of theory and application: concise summaries of cutting-edge studies paired with actionable strategies to improve focus, memory retention, and problem-solving.
Designed for a global audience — from readers in the United States, United Kingdom, Canada, and Australia to learners across Europe and beyond — this volume is equally suited to classroom reading and personal enrichment. It’s ideal for undergraduates, healthcare professionals seeking a refresher, or lifelong learners wanting a trustworthy, readable overview of contemporary brain science.
What sets this book apart is its approachable tone and rigorous outlook: no jargon-packed prose, just clear explanations that respect both scientific nuance and the reader’s time. Expect to come away with a stronger grasp of how habits form, why we make certain choices, and practical steps you can take to harness your cognitive potential.
Ready to understand your mind — and improve how it works? Add The Science of the Brain by Ari Rappoport to your collection today and start thinking smarter.
Note: eBooks do not include supplementary materials such as CDs, access codes, etc.


