Virtual You

Grab your attention with a bold exploration of what it means to be human in a digital age. Virtual You by Peter Coveney and Roger Highfield invites readers into a vivid, accessible journey through the science and technology that are reshaping identity, health, and everyday life.

Combining the rigorous perspective of a leading computational scientist with the storytelling finesse of a veteran science writer, this book translates complex ideas—computational modeling, virtual reality, digital twins, and personalized medicine—into clear, compelling narratives. You’ll find sharp explanations of how virtual simulations and big data are used to predict disease, design treatments, and even create lifelike digital avatars that mirror our behavior and biology.

Imagine the practical implications: better-tailored healthcare, smarter wearable tech, and new ethical questions about privacy and agency. The authors don’t just describe technologies; they examine the social and moral dilemmas that come with them, helping readers understand both opportunities and risks. Whether you’re a student, healthcare professional, technologist, or curious reader, the book offers insights that are both intellectually satisfying and immediately relevant.

Perfect for readers in the UK, US, Europe, and beyond, Virtual You is a timely, engaging guide to the digital forces shaping our future. Discover how science and technology are crafting new versions of ourselves—and what that means for society. Order your copy today and start exploring the virtual you.

Note: eBooks do not include supplementary materials such as CDs, access codes, etc.