Special Event Production: The Process 2nd Edition

Unlock the secrets of successful event planning with ‘Special Event Production: The Process, 2nd Edition’ by Doug Matthews, a comprehensive guide that is essential for professionals and enthusiasts alike. Published by Routledge, this updated edition dives deep into the intricate processes of event production, offering invaluable insights that cater to both novice planners and experienced organizers.

This expertly crafted book covers the entire event planning spectrum, from conceptualization to execution, ensuring you have the tools to create memorable experiences. Matthews emphasizes the importance of strategic planning, budgeting, and risk management, providing practical tips and real-world examples that make the content relatable and actionable.

In this edition, readers will find enhanced discussions on technology’s role in event production, the impact of social media, and innovative trends shaping the industry. The book also includes case studies that illustrate successful event strategies, allowing readers to learn from established professionals.

With its engaging writing style and clear structure, ‘Special Event Production: The Process’ is not just a textbook; it’s a roadmap to success in the dynamic world of event management. Perfect for students, educators, and industry practitioners, this book is a must-have resource for anyone looking to elevate their event production skills.

Note: eBooks do not include supplementary materials such as CDs, access codes, etc.