Selling and Sales Management 11th Edition

Unlock the secrets of successful commerce with Selling and Sales Management, 11th Edition by renowned experts David Jobber, Geoffrey Lancaster, and Kenneth Le Meunier-Fitzhugh. This comprehensive guide offers an in-depth exploration of contemporary sales techniques, strategies, and management principles that drive business growth. With real-world case studies and practical examples, readers will gain valuable insights into customer relationship management and effective sales planning. Updated for today’s dynamic market, this edition emphasizes digital advancements and ethical practices, making it essential for aspiring sales professionals and seasoned managers alike. Elevate your sales acumen with this indispensable resource!

Note: eBooks do not include supplementary materials such as CDs, access codes, etc.