Marketing Research 13th Edition

Unlock the secrets of effective marketing with Marketing Research 13th Edition by industry leaders V. Kumar, Robert P. Leone, David A. Aaker, and George S. Day. This comprehensive guide offers a thorough exploration of contemporary marketing research techniques, providing students and professionals alike with practical tools and insights. Featuring real-world examples and case studies, this edition emphasizes the importance of data-driven decision-making in today’s dynamic market landscape. With clear explanations and engaging content, it equips readers with the skills needed to navigate complex research challenges. Elevate your marketing strategy—grab your copy today!

Note: eBooks do not include supplementary materials such as CDs, access codes, etc.