Entrepreneurial Marketing 3rd Edition

Unlock the secrets of successful business growth with Entrepreneurial Marketing 3rd Edition by Edwin J. Nijssen, published by Routledge. This comprehensive guide offers innovative strategies tailored for entrepreneurs, blending traditional marketing principles with the agility needed in today’s fast-paced market. Explore key concepts such as market segmentation, customer engagement, and digital marketing trends, all presented through real-world case studies and actionable insights. With its clear framework and practical tools, this edition is essential for both budding entrepreneurs and seasoned business leaders looking to refine their marketing approach. Elevate your venture and drive sustainable success with this must-have resource!

Note: eBooks do not include supplementary materials such as CDs, access codes, etc.