Global Communication 5th Edition

Unlock the world of intercultural dialogue with Global Communication, 5th Edition by Thomas L. McPhail and Steven Phipps. This comprehensive text delves into the complexities of communication across borders, exploring the impact of globalization on cultural interactions. With updated case studies and real-world examples, this edition emphasizes the relevance of effective communication strategies in today’s interconnected society. Key features include in-depth analysis of global media systems, critical perspectives on cultural imperialism, and insights into emerging communication technologies. Perfect for students and professionals alike, this book is your essential guide to navigating the intricate landscape of global communication.

Note: eBooks do not include supplementary materials such as CDs, access codes, etc.